altReboot
  • Startup
  • Growth Hacking
  • Marketing
  • Automation
  • Blockchain Tech
  • Artificial Intelligence
  • Contact
    • Write For Us
No Result
View All Result
  • Startup
  • Growth Hacking
  • Marketing
  • Automation
  • Blockchain Tech
  • Artificial Intelligence
  • Contact
    • Write For Us
No Result
View All Result
altReboot
No Result
View All Result
Home Marketing

VPN and SEO: Why professionals should care

Roman Daneghyan by Roman Daneghyan
February 21, 2020
in Marketing
Top platforms marketers can use for infographics
0
SHARES
0
VIEWS
Share on FacebookShare on Twitter

This post originally appeared on Searchenginewatch.com

VPN and SEO: Why professionals should care

Virtual private network (VPN) is a technology that stretches a private network across a public network. It helps you build a secure connection to another network over the World Wide Web. In other words, it shields your browsing activity from almost all kinds of investigation on a public network.

VPN is prevalent nowadays, but not for the reasons it was originally invented for. Initially, VPNs were set up to link different business networks together safely over the internet or allow people to access their business networks from home or any remote place.

Related articles

19 Advanced SEO Techniques to Double Your Search Traffic

19 Advanced SEO Techniques to Double Your Search Traffic

January 15, 2021

Best Contact Management Software

January 15, 2021

Today, the virtual private network has been used for a variety of purposes, ranging from hiding/changing IP addresses, accessing blocked websites, encrypting data, and more. In this article, we will learn about how a VPN works and how you can use it for SEO purposes. However, before that, let’s have a quick look at the VPN market growth over the years.

VPN global market and users

According to stats by Statista, 26% of global internet users accessed the internet through a VPN in the first quarter of 2018. While in North America alone, 18% of people used VPNs and proxy in the first quarter of 2018.

Whitepaper

In 2018, the global market for VPN was worth $20.60 billion that has constantly been increasing with each passing year.

How does a VPN work?

A virtual private network routes your device’s internet connection via your selected VPN’s private server instead of your internet service provider (ISP). For that reason, when your data is transferred to the internet, it comes from a VPN rather than your own device. In other words, VPN acts as an intermediator when you connect to the World Wide Web. It hides your IP address and safeguards your identity.

A virtual private network builds a secret “tunnel” from your device to the internet and keeps your crucial data protected through encryption.

Why should you use a VPN service as an SEO expert?

1. Search results across the globe

One of the most significant advantages of a VPN network for SEO experts is, it helps them see what search results look like in different countries. Although there are plenty of tools that can help with the same, nothing is like a VPN. It allows you to appear as a local, surfing the internet from the location of your VPN service. So, if you need to see the search results of a specific location for SEO purposes, you can choose the VPN provider having a server in that particular location.

2. Mask your real IP address

As an SEO professional, you have to work with sensitive accounts. If you don’t have that proper protection, the security of your client will be at risk. Luckily, a VPN can help with this situation.

With a VPN, it’s easy to change your IP address and stay anonymous online. Since a virtual private network gives you a provisional IP address from the chosen VPN server, it hides your real IP address. Therefore, people can’t track your internet activities. VPN allows you to surf the internet in absolute anonymity. Moreover, you can bypass filters and unblock websites. This is something that can be very handy when SEOs are up to research, especially competitor research.

Share this article

Related articles

3. Safe remote control

As an SEO expert, you might have to work away from your desks many times a day, which may result in security risks. Therefore, you must connect to a secure network that lets you access the information securely from any remote location.

A virtual private network helps remote users connect to their work network without revealing their work computer system to the entire internet. With a VPN, you can access your drives, email servers, and more safely because it creates an encrypted path for you to communicate with a server or other devices.

4. Improved internet security

Security is one of the biggest challenges most small SEO companies deal with. If you think cyber-attack is a big-business issue, you’re mistaken. According to an article published in Forbes, around 58% of cyber attack victims were small businesses in the year 2018.

Therefore, you must connect to a safe network when surfing the internet for performing different SEO activities. When you connect via a virtual private network, your data is kept encrypted. Thus your browsing information is kept protected from hackers. You won’t need to worry about as no one can track your internet and data activities. After all, VPN gives you a temporary IP address from your chosen VPN server and hides your original IP address. Therefore, you can transact sensitive information and other essential schedules for your business without worrying about hackers.

If you’re into any online business that requires the transmission of sensitive information or money, you must invest in good VPN software. It wouldn’t be wrong to say that it is one of the tools for startups to grow their business successfully. After all, until you have a safe network, you can’t create successful SEO Strategies.

5. Safe file sharing

An SEO expert has to share files with their clients and co-workers many times a day. As a result, it is crucial to look for a safe way to share important data.

Nowadays, there are plenty of ways to share files online. However, not all are safe. Most SEO experts feel paranoid when they share an important file that they can’t afford to get into the wrong hands.

Fortunately, a virtual private network can help you stay relaxed while you can share your files safely with a VPN connection. VPNs are commonly used for folder and file sharing. It helps you access files and folders stored on a network computer securely, regardless of where that computer is physically located.

Final thoughts

Considering everything together, we can say a virtual private network is an ideal way to mask your internet protocol address, so all your SEO activities are almost untraceable. It establishes a secure and encrypted connection to offer great privacy. Unlike most web proxies and hide IP software, VPN helps you access both websites and web applications in complete anonymity. If you’re also planning to set up a VPN, it is advisable to choose the one that is renowned and reputable. After all, not all VPN providers are equal when it comes to performance and security.

Roman Daneghyan is the Chief Marketing Officer at Renderforest. He can be found on Twitter .

Whitepapers

Related reading

Google for branding: Getting more from search engine services

We touch on the aspects of using Google for branding with a list of Google’s underused services, and suggested ways you can use them to your advantage.

The changing face of search: Dynamic content and experiences that perform

Founder and CEO of BrightEdge, Jim Yu discusses the changing face of search and milestones that SEOs need to track and stay relevant.

Case Study: How BDCenter transformed a reputation from 48% negative on Google to neutral

Digital agency, BDCenter uses one of their actual cases as an example to show how they changed a client’s reputation from 48% negative to neutral on Google.

How to set up SEO on WordPress [Video]

WordPress can provide a strong foundation for good SEO. A step-by-step list of how we handle SEO on WordPress and make sites more visible on search.

ShareTweet

Related Posts

19 Advanced SEO Techniques to Double Your Search Traffic

19 Advanced SEO Techniques to Double Your Search Traffic

by Neil Patel
January 15, 2021
0

Are you ready to double your search traffic? Understanding SEO is crucial to significantly increase your traffic and brand awareness....

Best Contact Management Software

by Neil Patel
January 15, 2021
0

Disclosure: This content is reader-supported, which means if you click on some of our links that we may earn a...

5 Ways to Use Ringless Voicemail

by casey
January 15, 2021
0

Making a personal connection can be an effective way to increase sales, but the cost of personally reaching out to...

Four expert digital marketing strategies to convert bottom-funnel prospects

Four expert digital marketing strategies to convert bottom-funnel prospects

by Guy Sheetrit
January 15, 2021
0

30-second summary: To convert bottom-funnel prospects, must combine data-backed remarketing with product experience demonstrations, exclusive offers, and relevant upsell opportunities....

Investigating Traffic Upticks

Investigating Traffic Upticks

by jocameron
January 15, 2021
0

Posted by jocameronIn this week's episode of Whiteboard Friday, Jo Cameron — Moz’s Learning Team Manager — dives into the...

Load More
  • Trending
  • Comments
  • Latest
7 Advanced SEO Strategies I’m Trying to Implement Before 2020

7 Advanced SEO Strategies I’m Trying to Implement Before 2020

September 10, 2019
What Do Successful Sales Look Like for the Rest of 2020?

13 Expert Tips to Increase Online Conversions in 2020

September 26, 2020
Creating SEO-friendly how-to content

Creating SEO-friendly how-to content

October 24, 2019
8 Simple Steps to Use Your Book to Grow Your Business

8 Simple Steps to Use Your Book to Grow Your Business

September 10, 2019
A Beginner’s Guide to Facebook Insights

A Beginner’s Guide to Facebook Insights

0

Which Social Media Sites Really Matter and Why

0
The 12 Ironclad Rules for Issuing Press Releases

The 12 Ironclad Rules for Issuing Press Releases

0
How to Get Started Building Links for SEO

How to Get Started Building Links for SEO

0
Launched Your Dream Business? Now Hire Your Dream Team.

Launched Your Dream Business? Now Hire Your Dream Team.

January 17, 2021
How to Make an App When You Can't Code (a Step-by-Step Guide)

The Key to Finding Success? Start Moving. Here's How to Get Going.

January 17, 2021
How to Begin Writing Your Lead-Generating Non-Fiction Book

How to Begin Writing Your Lead-Generating Non-Fiction Book

January 17, 2021
The Buddha and the Business

How to Build a Better Brand Through Content Curation

January 17, 2021
altReboot




altREBOOT is committed to sharing the game changing advancements that are revolutionizing how you do business. From startup to goliath, innovations in technology are changing the face of the business landscape. We are committed to exploring these and how to apply them to your business at any stage of development.





Categories

  • Artificial Intelligence
  • Blockchain Tech
  • Growth Hacking
  • Marketing
  • Startup
  • Uncategorized

Tags

blockchain branding guest post marketing mobile apps
  • Home
  • Topics
  • Write For Us
  • Privacy Policy
  • Contact

Powered By Treehouse 51

No Result
View All Result
  • Startup
  • Growth Hacking
  • Marketing
  • Automation
  • Blockchain Tech
  • Artificial Intelligence
  • Contact
    • Write For Us